It surprises me that this is my first review of a Byredo perfume. I haven’t tried everything they have to offer but most of what I have sampled has been well made, if not rather interesting (it’s hard to ignore the genius of the tinsel-esque M/Mink and Solero-esque Pulp). Still, my laziness as a blogger has resulted in the brand not being featured and for that I shall have to give myself a large slap on the wrist.
That was until a sample of the latest Byredo fragrance – ‘Infloresence’ – arrived on my door step. They pretty much had me at the name, but it was the brand’s description of the scent that got me;
“to celebrate the beginning of spring, nature’s perennial and powerful rebirth, Ben Gorham (Founder and Creative Director of Byredo) envisaged a wild garden and a floral scent that would capture the strength and beauty of its blossoms, just as they reach their dramatic peak.”
It didn’t take much more than that to get me salivating! According to my good friend Wikipedia, inflorescence means; “a group or cluster of flowers arranged on a stem that is composed of a main branch or a complicated arrangement of branches” , and this is entirely in keeping with the fragrance’s theme of a bouquet of intensely aromatic flowers.