French/Indian niche brand, Neela Vermeire Créations, is set to launch their fourth fragrance in the coming months. Entitled ‘Pichola’ (pronounced Pitchola), this fragrance continues the house’s exploration of India in a perfume that takes its name, and inspiration from one of India’s most famous lakes within Rajasthan. Pichola, subtitled ‘Majestic Reflections’, has been described as adding a “new twist” to the range.
“A myriad of colourful historic, architectural and spiritual reflections fall on this splendid body of water – the sunlight and moonlight of each season bringing out the eternal and timeless beauty of Lake Pichola. Our latest fragrance captures such countless reflections on the lake from the past to the present – showcasing the splendour of opulent and vibrant flowers, princely spices and precious woods taking us on an unforgettable and hypnotic fragrant journey. Once you have experienced the diverse and stunning beauty of these indescribable reflections you will understand the true meaning of timeless luxury and effortless beauty….”
Neela Vermeire’s Fourth Fragrance – Ashoka (Photo: Mike Tassy for Neroli)
It must have been a rather daunting and unenviable task for both Neela Vermeire and perfumer Bertrand Duchaufour when creating their fourth perfume together and the first to be launched since the initial trio of India-inspired fragrances in the Neela Vermeire Collection. These three perfumes – Trayee, Mohur and Bombay Bling! – were so well received and critically acclaimed that the pressure really must have been on when the time came to add a brand new fragrance to the series – a fragrance named Ashoka. Luckily for us, this pressure does not seem to have phased this dynamic duo one bit…
“Inspired by a legendary ruler, Neela Vermeire Creations’ new release Ashoka, is a tribute to an emperor who was conquered by his own compassion at the moment his victory was assured. He converted to Buddhism and devoted the rest of his life to spreading the Buddha’s teachings, to truth, to justice and to compassion for all living creatures beneath the sun. His own evolution from ruthless conquerer to benevolent emperor is reflected in Ashoka’s journey from the fierce opening to a softly floral heart & the gentle embrace of its richly complex drydown.”
Ashoka is Neela’s fourth perfume and first to be released outside of her initial trio of perfumes inspired by different eras of Indian culture. It would make sense then, that Ashoka strikes a slightly different chord from the others in the collection whilst managing not to stick out like a sore thumb. The fragrance is a continuation of the historical Indian narrative but in an olfactory sense, Ashoka leads Neela Vermeire Creations in an entirely new and exciting direction.
A Summer Collage – Bottle in Sunlight, Banksy in Bristol, Boys in St Pancras and Beauty in Vaara
As we head into September with the knowledge that the remainder of the summer season is short lived, I have found myself looking back over the last few months and thinking what a generally lovely time it has been. So much has happened already this year and I find myself feeling a strong urge to simply stop and take it all in.
Perfume has obviously played a big part over the summer and the fact that I’ll soon be retiring some of my summer scents in favour for my winter wardrobe has made me feel more than slightly melancholic about those scents which have carried significant favour through the hotter months.
In this post I’m taking a look back on the events of summer 2013 and the scents that have made it so fabulous. When I say scents, I don’t just mean the fragrances I have worn but also the odours that have accompanied many a wonderful occasion and have helped cement each day as a wonderful, joy-filled memory.
Following on from yesterday’s Desert Island Sniffs episode with the rather wonderful Neela Vermeire of Neela Vermeire Creations I am very pleased to be able to offer a rather spectacular giveaway in celebration of Neela’s welcome return from her desert island – you didn’t think I’d leave her there, did you?!
Marooned no more, Neela is generously offering one lucky winner a full 50ml flacon of the transcendently beautiful Mohur Eau de Parfum (Neela’s top Desert Island Sniff) with a sample of Ashoka, Neela’s brand new perfume launching later this year. Details of how to enter this incredibly generous giveaway can be found below the jump.
One of my favourite past times is listening to Radio 4’s longstanding series ‘Desert Island Discs’. If you’re not familiar with the concept, the premise is simple: a famous face or person of interest is shipwrecked on a desert island with eight records of their choice. The idea being that the person tells the story of their life through the songs that have made a significant impact on who they are today.
It has long been my belief that scent, much like music, allows us to travel back in time and experience moments past – moments that have influenced, changed and shaped us in to the human beings we have become. This series (nattily entitled ‘Desert Island Sniffs’) looks to explore the way perfume has influenced the lives of prominent members of the perfume industry.
For Desert Island Sniffs my castaways will be asked to present five perfumes that have had a significant impact on their life – scents that are so important they would be the ones they’d pack if they were unfortunately marooned on a remote desert island. Along with their five perfume choices my castaways are entitled to one luxury item and a ‘perfume bible’ of their choice.
The heatwave is finally here and as we all enjoy (or suffer in) the heat now is a good time to pull out those fragrances that refresh, revitalise & defeat the blazing heat of the sun and stuffy, humid air. It’s a time where perfume can be your greatest weapon when attempting to conquer the unrelenting enthusiasm of the sun.
My Escentual Post last week looked at two new releases that are perfect for summer (Guerlain Nerolia Bianca and Dior Homme Cologne 2013) and it got me thinking about those fragrances that I swear by in the summer – or as i like to call them: ‘my summer survival scents’.
Some days it seems almost too hot to do anything, but these scents can be an essential part of your summer survival kit. All you need is some cooling citrus, a few fresh fancies, a couple of manly mints and a generous dose of flowers and fruit, and you’ll be all set to tackle the heatwave of 2013!