Parfumerie Générale is a curious outfit. Perfumer Pierre Guillaume has a penchant for heavy, gourmand orientals that very often sit precariously on the divide between the delicious and the indigestible. Personally, whilst I respect the quality and artistry of the PG fragrances I must admit that I find this style somewhat difficult to stomach and as yet haven’t found any of M. Guillaume’s offerings tasty, loveable or bottle worthy.
Despite the fact that the brand is classified in my brain as ‘interesting but not for me’ I am always keen to see what PG is up to. Quality is quality right? And in this world where quality and innovation is often a second thought to the quick-buck marketing campaigns, true artistry is not to be scoffed at. Luckily for me my perseverance has paid off, as it is with his latest release Djhenné that Pierre Guillaume has won me over.
Djhenné was launched in 2012 to celebrate the brand’s 10th birthday. Taking its name from the North African oasis city, Djhenné is a warm, aromatic fragrance that strikes the right balance between dry woods and herbs and the delicious gourmand note of cocoa. I warn you dear reader, this is one is far too easy to digest…
I have to admit that I’m not the hugest fan of leather in fragrance, mainly because I really haven’t a great deal of exposure to the note, which is why I was particularly interested in attending last week’s ‘Evening of Leather’ organised by Lila Das Gupta of Perfume Lovers London/Olfactory Events. I wanted to explore leather, deconstruct and understand it, but most of all I wanted to find a leather that I loved.
Perfume Lovers London is a Meetup Group run by Olfactory Events in conjunction with Basenotes. They have so far held two events, with many more exciting meet ups in the pipeline. An Evening of Leather was hosted by Lila Das Gupta who has a penchant for leather fragrances, was the perfect captain for our voyage of discovery of a note that is steeped in history and comes in many guises.
An Evening of Leather promised to “map out the geography of leather fragrances from the meaty to the haughty” and I’m please to say that it was an event that delivered on all counts. I may have walked into the event being clueless about, and not really loving leather but I left with a new found appreciation for the genre and a head full of leather fragrances that demanded to be explored further.
What a busy boy Pierre Guillame is. Not only is he the man and the exceptionally talented nose behind the über exciting brand Parfumerie Générale, he is also responsible for brands such as Phaedon and Hutième Art. He creates for all three brands whilst managing to look effortlessly handsome. It makes you hate him just a little bit, doesn’t it?
Ok, I’m just being silly, I don’t really hate Pierre Guillaume, in fact it’s quite the opposite, I have great respect for him and his fragrant vision. He has managed to craft himself a distinct style and has very much found his own little niche in the market. With Parfumerie Générale and Huitième Art, Guillaume tinkers with the most ancient and noble of ingredients, interpreting each one in new and surprising ways.
Huitième Art is one Pierre Guillaume’s many projects and is a collection of 9 perfumes “showcasing an all-new ‘plant capture’, an original plant-inspired accord or natural organic ingredient” and with “an emphasis on originality and sophistication”. Each perfume is housed in one of the most fascinating flacons I have ever come across, a part-modern, part-natural ceramic cyclops intended to represent the eye looking to the future, which just so happens to be the exact same direction that M. Guillaume’s nose is pointed.
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My tastes tend to lean towards those perfumes that are either floral, oriental or gourmand, and woody fragrances, whilst not being my favourite type, belong to a genre that I have learned to love as my tastes have developed and improved along my perfume-sniffing journey. For this reason O Tannenbaum! has been an intriguing post to write and I have tried to choose three scents that represent completely different aspects of the woody genre.
My introduction to Parfumerie Générale has been somewhat of a baptism of fire. Up until very recently I had ignored the line completely, not because I didn’t like the sound of the fragrances, in fact I have read lots of positive reviews, there are just so many lines to keep up with and sometimes my brain has to skim over some just to keep up with the rest.
Anyway, as I was saying, I had an interesting introduction to the brand. Firstly, I received some samples from the lovely Birgit of Olfactoria’s Travels which I have been slowly exploring over the last couple of weeks. I also had the pleasure of being talked through the line by my good friend Nick who works in the specialist perfumery – Les Senteurs. Having smelled most of the scents from the line (albeit briefly), I have to say that I am really pleasantly surprised and I owe Pierre Guillaume a massive apology for ignoring the line for so long.
I hope to review a few of the Parfumerie Générale scents over the next couple of weeks, but I thought I would start with one of the most interesting fragrances in the collection, PG04 Musc Maori.