New Escentual Post: Guerlain L’Homme Idéal Cologne Review

New from Guerlain: L'Homme Idéal Cologne

New from Guerlain: L’Homme Idéal Cologne

An army of amorous brides chase a practically terrified Jon Kortajarena through city streets in the advert for Guerlain’s latest fragrance, L’Homme Idéal Cologne, and who can blame them? After all, Kortajarena isn’t exactly harsh on the eyes now, is he? But these ladies (who are all Guerlain employees, FYI, and include a few Guerlain gents in the mix too because marriage equality is real, people) aren’t really chasing the handsome model, they are after the ideal husband and, more importantly, his fragrance.

With last year’s L’Homme Idéal, Guerlain presented their idea of the ideal man – a cheeky yet suave woody gourmand that boasted more than a small nod to the house’s extremely successful La Petite Robe Noire. This time around, and for L’Homme Ideal’s first flanker, that naughty little scamp of a man has grown up a bit, gone on a diet and switched out his black tux for white linen. The result is a lighter version of the original that still maintains the almond signature that is integral to ‘L’Homme Idéal’. Click here to check out my review over at Escentual.

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Super Orange – Thierry Mugler A*Men Ultra Zest Perfume Review

Super Orange - A*Men Ulra Zest by Thierry Mugler

Super Orange – A*Men Ulra Zest by Thierry Mugler

Thierry Mugler’s annual reimagining of their flagship masculine fragrance, A*Men (the counterpart to the iconic Angel) is pretty much a tradition at this point. Each and every year the brand treats us to the signature of Angel Men zhuzzed up into something new and exciting. So far, we’ve seen our mate, A*Men; smoke tobacco (Pure Havane), drink whisky (Pure Malt), chase some chilli (A*Men Le Goût du Parfum) and even dabble in the world of lumberjackery (Pure Wood). The A*Men family is made up of a bunch of fraternal twins that all have a different sense of style – and what a great bunch they are.

For 2015, Mugler is doing something a little bit different with A*Men by putting it into a citrus setting. The bottle has been dyed a fabulous shade of neon orange, as has the fragrance for that matter. This new edition (penned by Jacques Huclier and Quentin Bisch) is entitled A*Men Ultra Zest, and as the name would suggest, it focuses on an array of mouthwatering citrus notes to accentuate A*Men’s cosmic cocktail of gourmand treats. Unlike many other citrus fragrances, Ultra Zest is bold and daring. What else could we expect from Mugler?

“A*Men brings you a new twist on the original: Ultra Zest. Shaken, not stirred, this new male fragrance will tantalise the senses as it burst with fresh, citrus, spicy and woody notes. This refreshing cocktail dares you to stand out from the crowd, be bold and go where most won’t dare to go”

– Thierry Mugler

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Café Noir – Tom Ford Noir Extreme Perfume Review

The Ever-Dapper Mr. Ford

The Ever-Dapper Mr. Ford

When it comes to perfume, Tom Ford knows what he’s doing. Not that he doesn’t know what he’s doing in the worlds of fashion and film, mind – he definitely seems pretty good in those fields too, but with perfume it is undeniable that he is a man of extraordinary style and taste. Since the launch of his flagship fragrance, Black Orchid, in 2006, Ford has crafted himself a fragrant empire that has seen the creation of over 50 fragrances. His output is prolific, varied, grand, opulent and fascinating, courting with true luxury through his unique aesthetic. Everything he does is unmistakably ‘Tom Ford’ and therefore, also pretty darn good.

Tom Ford’s fragrance line consists of two collections; the Private Blends and the Signature Collection, the latter of which showcases a more accessible range of masculine and feminine fragrances in that inimitable Tom Ford style. What strikes me as particularly intriguing about the Signature Collection is the excellent quality of the masculine offerings. When fragrances for men are so often dull, tired and unpleasant, Tom Ford’s act as a refreshing surprise that can restore one’s faith in fragrant humanity. They are handsome, stylish, classic and modern, as all masculine fragrances should be.

My favourite of Ford’s masculine fragrances is Noir – a plush, resinous and powdery scent that bears a striking resemblance to the style of the Guerlain classics, but with a modern twist. In a world of ‘fresh this’ and ‘sport that’, Noir is a bastion of hope for those that demand more from their masculine fragrance. Because it is such a breath of fresh air (not literally), Noir has deservedly been very popular, and for 2015 Tom Ford is launching a brand new interpretation of the fragrance (joining the original Eau de Parfum and Eau de Toilette), entitled ‘Noir Extreme’ – a new chapter in the Noir story that “reveals a new dimension of the “Noir Man”.

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New Escentual Post: A Hidden Gem – Guerlain My Insolence Perfume Review

A Hidden Gem from the Guerlain Archive

A Hidden Gem from the Guerlain Archive

In case you haven’t noticed, I’m throwing an informal Guerlain party this week. So far we’ve taken a gander at the perplexing Shalimar Souffle de Parfum (which really should have been an Aqua Allegoria and not a flanker to their flagship fragrance) and the deliciously dizzy and decadent French Kiss, which puts me in a much better mood than the Souffle de Parfum does.

With Guerlain in mind, I thought I’d dedicate my Escentual column this week to a fragrance that doesn’t get the attention it deserves; My Insolence. A flanker the seriously over-the-top Insolence (Maurice Roucel; 2006), this softer interpretation is a gorgeous little vanilla and almond cuddle that shows the industry how a decent fruity floral should be done. Click here to read my review.

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Shalimar at a Stretch – Shalimar Souffle de Parfum Perfume Review

Shalimar Souffle de Parfum - The Latest Incarnation of Guerlain's 1925 Classic

Shalimar Souffle de Parfum – The Latest Incarnation of Guerlain’s 1925 Classic

“The sickness of making flankers every five minutes is very upsetting, but if I don’t want to get kicked out for not doing my job, I have to do it”

– Thierry Wasser ¹

Thierry Wasser, in-house perfumer at Guerlain, recently likened the penchant brands have for creating numerous flankers to a “sickness” and when looking at the numerous incarnatons of the house’s flagship fragrance, Shalimar, it’s easy to see why.  In the last five years we’ve seen seven, that’s right, seven new Shalimar flankers ranging from the sublime Parfum Initial and Ode à la Vanille to the less interesting Parfum Initial L’Eau, and on occasions the brand has stretched the Shalimar association pretty thin.

With their latest flanker, Shalimar Souffle de Parfum, the link has become so emaciated it may have finally snapped. Sniffing the flanker, it’s pretty difficult to pick out exactly how the two fragrances are alike. Shalimar is a grand dame of the oriental world, showcasing bubbling bergamot, smoky-sweet vanilla powder and tons of heavy resins. Souffle de Parfum on the other hand is, well, the complete opposite of that. It may not be worthy of the Shalimar name, but does that mean that it’s a bad fragrance?

Guerlain describe Souffle de Parfum as a “gently perfumed caress” ² and a “breath of extreme sensuality” ², with the ‘Souffle’ here referring to the French word for breath, as opposed to anything culinary-related. It has been designed to celebrate the lighter facets of Shalimar, specifically focus on the shining citrus that famously graces the Oriental Queen’s top notes, and the plush vanilla that sits at her core. In that respect, Souffle de Parfum succeeds, merging these two themes together to create something that may, or may not be Shalimar, depending on how one looks at it.

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How the Mighty Have Fallen – YSL Black Opium Perfume Review

Black Opium - Even the Model Looks Bored

Black Opium – Even the Model Looks Bored

Smelling Black Opium, the latest from YSL, one finds it hard to believe that this fragrance comes from one of the most iconic and innovative designer fragrance brands of all time. Just think about it for a second, Yves Saint Laurent brought the world Opium, Paris and Rive Gauche, arguably three of the most important feminines released in the modern age. Not to forget the fact that they have also created cult classics such as Nu, M7 and Rive Gauche Pour Homme – perfumes that paint YSL as a brand with no fear, and a thirst to be different and divisive.

Black Opium is not an important fragrance, nor is it a particularly good one, and it seems that I’m not the only one to think so. Yesterday, Saint Laurent Paris (the fashion arm of YSL) distributed a press release on behalf of Creative Director, Hedi Slimane that distanced him from any involvement with the fragrance, stating that “no creative direction has been given by Hedi Slimane on the market launches and on the choices of artistic elements, or the definition of image, related to the product lines or the advertising campaigns of Yves Saint Laurent Beauté, including the ones of Black Opium”.  All I can say is ‘ouch’, that’s not a good sign.

With each release, YSL seems to be creating more and more duds (does anyone even remember 2012’s Manifesto? Exactly) whilst simultaneously unleashing a regular wave of flankers of their flagship fragrances. Black Opium is the third permanent flanker to the Opium name since 2010 (the others being Belle d’Opium and Opium Vapeurs de Parfum) and was created by perfumers Honorine Blanc, Olivier Cresp, Nathalie Lorson and Marie Salamagne – a waste of talent, if there ever was one. YSL describe Black Opium as follows:

“2014’s Most Anticipated New Fragrance [..] Black Opium, the new feminine fragrance by Yves Saint Laurent – new glam rock fragrance full of mystery and energy. An addictive gourmand floral.”

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New Escentual Post: Jean Paul Gaultier Classique Intense Review

Classique Intense

Classique Intense

I’m still alive! Due to being away for work this week, I haven’t been able to turn my attention to The Candy Perfume Boy. I assure you that normal service will resume next week, with more reviews and news from the perfume world. Whilst I may not have had time to put together a post for the blog this week, I have still written for my weekly Escentual column, and this week’s subject is the fabulous, glamorous and radiant new fragrance from Jean Paul Gaultier – ‘Classique Intense‘.

This new scent, penned by none other than Francis Kurkdjian, isn’t your typical ‘intense’ version that amps up the heavier notes and makes for a thicker and long-lasting experience. No, this is Classique with the glamour dials turned right up – a radiant floral vanilla that is the shows topping starlet to the original’s backstage boudoir. Between all that glitter and gold lies a beautifully composed fragrance that is a worthy addition to the Classique lineup. Read my review here.

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