In my Escentual column this week I take a look at some fragrances for men in Parfum concentration. What is a parfum? Why is it different? Is it a big trend for men? And which ones smell fantastic? All questions answered in the piece. Click here to head on over to Escentual to give it a read.

With the pandemic, testing fragrances has become much harder. Many of us cannot go to shops to test perfumes (or understandably, we do not want to) and even if we do go into a shop, getting hold of a perfume tester isn’t easy. There are a lot of barriers in the way and at Escentual, we want to make it so much easier for people to explore our range of fragrances. So, enter #EscentualScents – a monthly discovery box that you can purchase to explore the world of fragrance. We are so excited!

February’s box – Chypre – is now on sale.