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Aesthetically, Le Labo is one of the coolest brands out there. Everything they do looks hip, from the typewriter font of their labels to the industrially crushed cans that hold their candles. But Le Labo isn’t a case of style over substance – they actually have style and substance in spades, and many of their fragrances have something interesting to say. The coolness of of Le Labo has made them a brand with a cult following so it’s no surprise that their first fragrance in almost three years (refreshing when every other niche brand is launching multiple fragrances a year, let’s be real) is causing quite the stir…

That new fragrance is called Tonka 25 and it is composed by none other than Daphné Bugey, the perfumer behind the likes of AURA by MUGLER and L’Artisan Parfumeur’s La Botanique collection. Le Labo describes Tonka 25 as “an addictive, dark fragrance” that “evokes the smell of warm skin and resinous wood”. This is a fragrance of contrast – one that celebrates the sensual nature of exotic woods and pairs it with a gourmand twist to highlight exciting new facets.

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New from Jo Malone London: Myrrh & Tonka Cologne Intense
New from Jo Malone London: Myrrh & Tonka Cologne Intense

Jo Malone London are the mixologists of the scent world. They piece together a perfumed pantry’s worth of ingredients to make intriguing compositions that we, the fragrance lovers, can mix-up and combine in any way we see fit. Within their main line, the scents are usually light, easy-to-wear little ditties that manage to be complex and intriguing without being particularly demanding, whilst their Cologne Intense collections offers up richer and more substantial compositions. Personally, I’m a big fan of the brand and I love many of their scents for their effortless wearability and one of their fragrances (Mimosa & Cardamom) is easily in my top ten of all time, so yes, Jo Malone London definitely grabs my attention whenever they launch something new.

The latest scent to come from Jo Malone London’s Cologne Intense collections is Myrrh & Tonka, an oriental composed by Mathilde Bijaoui (Etat Libre d’Orange Like This). The brand rather evocatively describes it as “a nomad song of sand and smoke-threaded twilight” which paints the image of a fragrance that appears within a rich tapestry of colours. Unlike the last Cologne Intense fragrance Orris & Sandalwood, which played with polar opposites (soft vs hard), Myrrh & Tonka celebrates the complimentary relationship between its top billing ingredients. Let’s take a sniff…

“There is an atmosphere of addiction and carnal richness to this fragrance which appeals to both men and women. At the top there is a hint of lavender and a floral note, creating a comforting and voluptuous opening. The big, rich heart and base note of myrrh is sensual. And the tonka brings generosity. It’s captivating and mesmerising.”

– Mathilde Bijaoui, Perfumer