There’s an ongoing debate as to whether perfume is an art. I for one, know which side of the debate I come down on and I very much believe that yes, perfume is an art form – after all, it can evoke emotion, illicit memories and tell stories in the exact same way sculpture, photography, film and many other types of art can. But does that mean that every perfume is art? Hell no! Perfume is first and foremost a commercial enterprise, in which many brands create things that are new, exciting and beautiful, but also where many others create replicants that are simply made to sell, so it’s a mixed bag and a more in-depth conversation than this one paragraph allows for.
Anyway, I talk about perfume and art because the fragrance I’m reviewing today is created by an artist named Paul Schütze, whose work spans photography, sound and now, perfume. Schütze’s latest duo of fragrances (Cuadra and Villa M – his fourth and fifth fragrances) take inspiration from two famous buildings, weaving architecture and olfaction together in a bold way. Today’s subject, the bright-pink-bottled Cuadra, is inspired by Mexican architect Luis Barragan’s “brilliantly hued modern masterpiece” Cuadra San Cristobal – a ranch situated amongst reflective pools and fountains. I tell you now, it makes for one heck of a fragrance!