The house of Carven appears to be going through a period of resurrection. In 2009 Guillaume Henry took over as Artistic Director of the house, lifting it out of its long-served period of retirement. Now, following the reinstatement of the brand’s fashion line M. Henry has turned his keen eye to the world of Carven Fragrances with the re-issuing of the brand’s classic scents ‘Ma Griffe’ (1946) and ‘Vétiver’ (1957).

In addition to the revival of Carven’s historical fragrances the brand have launched an entirely new flagship fragrance to capture the spirit of the brand. Simply entitled ‘Carven Le Parfum’, the fragrance sets out to embody the energy of Henry’s designs for Carven and create in perfume, the idea of the ‘Carven Woman’.

Le Parfum, which was created by perfumer Francis Kurkdjian (he of Maison Francis Kurkdjian and Le Mâle fame), is described as; “the concept of a sillage that combines several paradoxes, a fresh and ethereal fragrance that is, at the same time, ultra feminine. A fragrance that is as structured as Guillaume Henry’s line of clothing” and created for the Carven woman, who Kurkdjian says is “beautiful without even thinking about it.”