Seeing as we spent yesterday talking about perfume and photography, it makes sense that our first fragrance review of the week is one inspired by that very art form. Now, if you’re not familiar with Olfactive Studio you really should familiarise yourself. I think it’s one of the most exciting and well thought-out niche brands out there and where so many try to do something different but do so in a muddled way, Olfactive Studio avoids gimmicks and succeeds in creating a strong narrative in each of their perfumes. So yes, they’re an exciting niche brand that you should really explore!
For their latest scent, Close Up, Olfactive Studio has taken inspiration from a photograph taken by Armenian photographer Suren Manvelyan. The shot is a close up of an eye that questions one’s perceptions. As Olfactive Studio ask, “is it an eye wide open or a miniature world replete with lands and oceans?”. Close Up is inspired by these contrasts and presents in stunning detail, the opposition of warm, fuzzy notes against vibrant fruits. Is it a soft blanket of amber, or is it a bowl of alcohol-soaked cherries? The question persists.
Under the direction of Christopher Chong, Amouage has positioned itself as a renegade perfumery that creates daring yet luxurious perfumes. Where many perfume houses at the top end of the scale are content putting any old juice in a fancy bottle, or just a juice that is likely to please many, Amouage seek to drive the face of perfumery forward, always developing fascinating, novel and unique fragrances. Of course, not everything they do is going to appeal to everybody, but that’s exactly the point and being divisive is always a key element in being truly great. So with Amouage it’s not guaranteed that one is going to fall in love with a fragrance however, what can be relied upon is that whatever they create will never, ever be boring.
The Library Collection is where Christopher Chong really stretches his legs. The collection now consists of ten fragrance, with this tenth edition, ‘Opus X‘, entering the fray as yet again, something entirely different. So far we’ve fallen asleep in a wistful dream of mimosa and violet in Opus III, reimagined our memory of amber in Opus VI, donned a cracked leather jacket of emerald green in Opus VII and inhaled huge waves of jasmine silk in Opus VIII. To say the journey of the Library Collection has been incredible is an understatement and with this tenth instalment in the series, one is treated to something incredibly special.
Opus X was created by Pierre Negrin, a familiar nose for Amouage’s most recent creations and Annick Menardo, the legend behind Dior’s Hypnotic Poison, Lolita Lempicka and YSL’s Body Kouros, to name just a few. I’m just going to say it: this is a dream team of perfumers and it shows in the results. Opus X is an intelligent take on rose that is not afraid to be evocative of unconventional things, specifically; blood, varnish and metal. It’s a rose like no other, one that is awe-inspiring in both its size and its uniqueness. As Persolaise says in his review, Opus X is ‘striking’.
Thanks to people like Frederic Malle, perfumers are becoming much prominent figures within the industry. We now celebrate the creative and technical minds behind the perfumes we smell, putting their names on the bottles and turning some of them into God-like rockstars of the business (I’m looking at you Bertrand).
For my Escentual column this week I am continuing my Escentual A-Z of Fragrance with ‘N is for Nose’ – a look at some of my favourite perfumers. In this piece I talk about some of their most noteworthy work, ranging from the masterfully symphonic compositions of Dominique Ropion to the edgy work of Yann Vasnier. Click here to head on over to Escentual and read the piece. Oh, and don’t forget to tell me about your favourite perfumers whilst you’re there!