Super Scent: Dior
Super Scent: Dior

Super Scent is back! In case you missed our first instalment a few months back, Super Scent is a list-based series run in conjunction with my fellow perfume nerds, Persolaise and Basenotes. In each instalment we will each be giving a run down of what we consider to be the very best scents available from a particular, well-known brand. The idea is to individually rank our top offerings and marvel at how similar or different they are. We also hope that you will chime in with your top fragrances from each brand in these posts too!

For episode two we are all taking a scented peek into the fragrant back catalogue of one of the world’s most iconic couturiers: Christian Dior. Many great masterpieces of scent have been unleashed by Dior who, for the most part, create bold and iconic fragrances that dare to be more than mainstream. So, sit back, relax and enjoy the Dior edition of Super Scent – a run down of my seven (we simply couldn’t limit it to five on this occasion) favourite Dior scents from seven to one. Oh and click here, to check out Persolaise’s list, and here for Basenotes’.

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Hypnotic Poison Eau de Parfum (2014)

I adore Dior’s Hypnotic Poison something rotten. Out of the entire Poison series it is the most unusual and approaches the idea of a deadly/venomous perfume in a surprisingly un-vampish way. What makes this interpretation of Dior’s Poison theme so interesting is that it wants to cuddle just as much as it wants to coil it’s evil little fingers around your heart. It is nothing short of a modern marvel of perfumery.

For my Escentual column this week, I am reviewing the newly launched Eau de Parfum concentration of my old faithful Hypnotic Poison. This version promises to be more ‘delicious’ than the original and its bottle made from molten lava (well, molten lava-esque glass) suggests something much deeper and darker than the original. Does it deliver on these promises? Well, you’ll have to click here to find out…

Medicine

If like me, you’re fed up with the constant wave of flankers (please see my review of the two new CK One flankers) then I hope you will take this post as some kind of remedy, a tonic if you will. I could spend hours and hours moaning about how I hate flankers and name and shame some of the worst, that would be very easy, and not entirely true. What I would like to do instead is just make a few personal recommendations of what I think are some of the best.

What is a Flanker?

Most of you reading this blog will be familiar with flankers but for those who aren’t; a flanker is essentially a fragrance released using the same (or similar) name as another fragrance by the same house, think of it as a sort of sequel, so for example; Live Jazz is a flanker to the original Jazz by Yves Saint Laurent. The actual juice can be very similar, slightly similar or completely unrelated to the original fragrance.

Flankers are a cheap way of marketing a new fragrance without having to spend a huge amount of money on new concepts, bottle moulds and advertising. They are also a great way of marketing a ‘new’ product to consumers who are already fans of the original fragrance.

Not all flankers are bad, some brands use the opportunity to create a new interpretation of an established fragrance and these tend to be the flankers that work best, they bring something new and interesting to the table.