I have a turbulent relationship with the house of CREED. They are definitely on the pricey side for what they are and their quality can be a bit hit or miss, but it would be unfair to say that none of their scents are worth seeking out. In fact, I can name at least four that are sniff worthy (Virgin Island Water, Silver Mountain Water, Millesime Imperial and Green Irish Tweed) so, as much as they may not be my favourite of brands, I’m still very much willing to give them the time of day, but have always approached them with a wary step.
One particular CREED perfume that sticks out for me is Love in Black – a scent that I like to call ‘Dark Lady’ as it presents an intriguing, feminine and unexpected representation of the colour black. It’s also a perfume that really does take awhile to ‘get’ due to its striking take on violet and iris – two ingredients often used to represent beauty, but in this perfume are added to give the impression of something beautifully unconventional.
Love in Black was launched in 2008 and was inspired by former US first lady Jacqueline Kennedy Onassis (or Jackie O as she was more commonly known) and is a far cry from the clean blooms of its sister scent Love in White. CREED describe the fragrance as a “lush floral oriental”, but in my mind it is more of a black swan of a scent (funnily enough the brand uses this imagery) that plays on the contrasting facets of a modern and powerful woman.