There’s something really exciting and free about new niche brand KIERIN NYC. They may not offer any complicated gimmicks or a wildly unusual olfactory point of view, but they do something really surprising for niche: they offer accessible, genderless fragrances at a price point this is more reasonable than many designer brands. But this is the spirit of KIERIN NYC – a brand that wants to be for anyone and everyone, making high quality, niche-style fragrances easily available to anyone who is interested.

KIERIN NYC was founded as an “uncompromising New York centric brand” by Mona Maine de Biran (co-founder) that aims to tell the stories of the city through the art of olfaction. KIERIN NYC partnered with perfumer Mathieu Nardin, a Grasse-native who has lived and worked in the Big Apple, to create their debut collection of four fragrances. The brand has a distinct point of view with strong values. They believe in fragrances that are cruelty free, eco-conscious, genderless and inclusive. Those are things that resonate in the fragrances and are absolutely things I can get on board with.

The four KIERIN NYC fragrances are: Sunday Brunch, 10 A.M. Flirt, Santal Sky and Nitro Noir.

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“I am an endangered species”

– Christopher Chong

If you read yesterday’s post you will know that luxury house Amouage have just launched a brand new duo of fragrances – Imitation Man and Imitation Woman. Inspired by the glamour of 1970s New York City, these hazy, hedonistic fragrances speak of Amouage Creative Director, Christopher Chong’s personal journey to the city in this most iconic of decades. Moving to Manhattan’s Lower East Side in 1975 as a young immigrant, NYC presented an entirely new set of experiences for Chong, who was fascinated by the fashion, art and subcultures that quickly surrounded him. In Imitation he celebrates these elements but also the freedom of growing up in such a fascinating metropolis at an audacious time.

I was lucky enough to be invited to join Amouage in the Big Apple for the launch of Imitation* and during my stay I got some time to sit down with Chong to quiz him about all things Imitation, Amouage and perfume. This was my first time actually meeting Christopher Chong, but after several years of social media interaction it feels like we have known each other for quite some time and he had always struck me as an olfactory visionary with a strong character. So when it came to meeting face-to-face I was not disappointed! Below you can find our chat, which covers the inspiration for Imitation but also details how Chong works with perfumers to translate elements from real life into olfactive form. Enjoy!