There’s something really exciting and free about new niche brand KIERIN NYC. They may not offer any complicated gimmicks or a wildly unusual olfactory point of view, but they do something really surprising for niche: they offer accessible, genderless fragrances at a price point this is more reasonable than many designer brands. But this is the spirit of KIERIN NYC – a brand that wants to be for anyone and everyone, making high quality, niche-style fragrances easily available to anyone who is interested.
KIERIN NYC was founded as an “uncompromising New York centric brand” by Mona Maine de Biran (co-founder) that aims to tell the stories of the city through the art of olfaction. KIERIN NYC partnered with perfumer Mathieu Nardin, a Grasse-native who has lived and worked in the Big Apple, to create their debut collection of four fragrances. The brand has a distinct point of view with strong values. They believe in fragrances that are cruelty free, eco-conscious, genderless and inclusive. Those are things that resonate in the fragrances and are absolutely things I can get on board with.
The four KIERIN NYC fragrances are: Sunday Brunch, 10 A.M. Flirt, Santal Sky and Nitro Noir.
More! More! More! That’s what we want! Give us more!
Us greedy perfume lovers are very lucky because the perfume industry serves us up an all you can smell buffet with every kind of fragrance imaginable. There are fresh aperitifs, rich main courses evocative of exotic cuisines, and not to mention the desserts – oh the deserts! The perfumery dessert cart is filled with chocolate parfaits, rose macrons and candy floss knickerbockerglory sundaes. What’s more, this entire buffet is endless and brands are constantly us up more – more in the form of new treats, all for our insatiable appetite for scent.
This need for more doesn’t just apply to the volume of scent though, no, it also extends to the intensity of the fragrances we wear and one can guarantee that, when a brand launches a popular scent there will be an ‘intense’ or ‘extreme’ version that follows. Often, these flankers can be a little bit superfluous but sometimes they can do something really wonderful by giving more of the scented goodness that made the original so good. A perfect example of an ‘extreme’ done well is the new Straight to Heaven Extreme from By Kilian, which takes the booze and woods of the original, and intensifies them, resulting in something utterly excessive.
I do love a bit of nasal excitement here at The Candy Perfume Boy, so for my first post of 2018, I’m reviewing two fragrances that certainly have caused quite of a bit of intrigue for my nose. They come from The Zoo an NYC-based company created by Perfumer Christophe Laudamiel. Now, you will know Laudamiel as the creator of the Thierry Mugler ‘Le Parfum’ coffer inspired by the movie ‘Perfume – The Story of a Murderer’, as well as being the man behind Abercrombie & Fitch’s Fierce, and Amber Absolute by TOM FORD. Truth be told, Laudamiel is somewhat of a renegade and if you don’t follow his Instagram account, I wholeheartedly encourage you to do so, because you’ll find lots of content that aims to demystify the world perfumery and unfurl its reality – a rarity in this day and age.
The Zoo create fragrances that sit within four categories (or ‘territories’ as The Zoo call them); fresh, sexy, raw and forbidden. Laudamiel compares them to animals that with distinct and lovable personalities that are either “expected, reassuring or totally surprising”. I was sent two to try: LOUIS, “a pleasant watery masculine”, and SPACEWOOD, a piece of “fresh icy dewy paradise” that encourages one to “trampoline into the future”. They are housed within simple bottles, protected by handsome wool pouches. The presentation may be subtle, but don’t let that fool you, because the descriptions of the scents are off the charts. Let’s take a sniff and see if The Zoo’s fragrant animals are as much fun as they sound.
If you paid a visit to the blog yesterday you would have caught our latest episode of Desert Island Sniffs with Barbara Herman, the author and scent historian who has recently launched a brand new line of fragrances called Eris Parfums. Named after the Greek goddess of chaos, strife and discord the Eris perfumes tap into Herman’s love and passion for vintage fragrances, you know the kind with proper animalics and heady florals, and brings them bang up to date. The result is a thrilling clash of the vintage and the modern.
For Eris Parfums, Barbara Herman teamed up with renegade perfumer, Antoine Lie, the man behind Etat Libre d’Orange’s Sécrétions Magnifiques, Tom of Finland and Rossy de Palma, amongst others. The fragrances are inspired by the “bold eroticism of vintage animalic florals perfumes” and they certainly don’t hold back, my friends. If you’re a lover of the bold, beastly fragrances of yesteryear, then you need look no further than Belle de Jour, Ma Bête and Night Flower, because these modern twists on classic florals aren’t afraid to cause quite the scandal.
“Antoine Lie and I have reimagined the intensity and eros of perfumes of the past for a contemporary audience. We wanted to bring back the emotion of animalic perfumes.”