Vero Profumo’s first three fragrances; Rubj, Kiki and Onda are unusual, not only in their style and composition but also in the fact that they are each five star fragrances that can easily be considered as modern masterpieces. They each also have strong personalities, multi-faceted in themselves, but incredibly diverse in character as an entire entity – a collection to be envied.
With her initial collection Swiss indie perfumer Vero Kern proved that she has a natural talent for perfumery as well as a clear and fascinating artistic vision that translates effortlessly into her creations. For her line’s fifth anniversary year Vero Kern is introducing a brand new fragrance, one that doesn’t break cohesion of the line but also brings an entirely new approach to Vero Profumo.
Mito (Italian for “Myth”), will be the latest fragrance from Vero Profumo to join her Eau de Parfum collection. Taking inspiration from Italy, specifically the Villa d’Este in Tivoli, smelling Mito is like opening a time capsule, unleashing a single moment where as time has stopped in the garden of Villa d’Este, allowing Vero Kern to paint an olfactory oil-painting of the trees, mosses, flowers, stones, sculptures and water that inhabit such a beautiful space.