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Speed Sniffs are a way to bring you ‘to-the-point’ fragrance reviews that are quick and easy to digest. They are perfume reviews without the faff.

Goldfield & Banks is one of a few punky perfume brands that are making Australia a real contender in terms of perfume making. With their modest collection (just five fragrances) they are showcasing the “lush, aromatic and botanical beauty” of the Australian continent, from the forests, to the deserts and the coastline. Their latest scent is ‘Wood Infusion‘ is inspired by the “balmy heritage listed Fraser Island in the Pacific Ocean”, celebrating a number of wood species all in one infusion.

Let’s give it a quick sniff…

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I’ve always been a firm believer that first and foremost, a perfume must smell good. It can come in whatever bottle it wants with any back story it fancies, but if it’s not enjoyable to wear then what’s the point? So often us consumers are courted with gimmicks – perfumes that promise us all sorts of weird and wonderful things, and whilst this allows for the art of olfaction to be pushed forward, it doesn’t necessarily result in fragrances that translate for everyday wear. It’s a balance between making artistic statements and making wearable accessories and when done right, the results are utterly magical.

One brand that perfectly fulfils the ethos of smelling good is Jo Malone London and since the brand’s inception in 1983, they have brought us a wealth of accessible colognes that above all else, smell good. Jo Malone London is a brand that celebrates the luxury of simplicity with fragrances that usually focus on the contrast and harmony of two notes but are always served with a touch of British eccentricity. The idea is that the fragrances themselves are complex enough to excite the nose when worn alone but also have enough of a paired-back simplicity to allow them to be combined with other scents in the collection (following the brand’s Fragrance Combining suggestions). With Jo Malone London one builds a wardrobe of fragrances for each occasion, layering them to unlock new and exciting facets. To put it simply: they do what they do very well.

Fragrant Reviews April 2016
Fragrant Reviews April 2016

As you may know, Nick Gilbert, my scented partner in crime and I run a perfumed Twitter project called ‘@Fragrantreviews’, in which we review fragrances in 140 characters or less. After a short hiatus, Fragrantreviews is back and in the first of a monthly round-up of posts, I bring you all of our reviews posted in April 2016! They range from the sublime to the disappointing, and all that’s in between!

To follow us on Twitter just click here.