It’s Monday, and you know what that means? It means it’s time for a new IGTV video (if I remember to do so, which I have, in fact, done so today!). This week I’m sniffing five new fragrance launches that you need to know about. They include, something pink and fruity from Moschino, something chic and contemporary from Shiseido, and something jammy and tart from Jo Malone London, plus a few more wonderful things. To watch, click here, or head below the jump for the embedded video! Enjoy!

Carnivorous Flower by M.Sh on pxleyes.com
Carnivorous Flower by M.Sh on pxleyes.com

I’m on a Serge Lutens kick at the moment, which is funny considering that I was considerably late to the Lutens party and it took me quite some time to ‘get’ the brand’s aesthetic. This is due in part to the fact that much of what Uncle Serge puts out is truly hedonistic and oriental, and can often feel thick and oppressive. This style is attractive to many but for years I failed to see the beauty amongst the spices, resins and balsams.

Unsurprisingly, it was the florals (specifically the incandescent Fleurs d’Oranger) within Lutens’ stable that served as a gateway to understanding perfume’s most highly respected, reclusive and artistic individual. But why the florals? What does Lutens do to nature’s blooms that others don’t? What does he see amongst the petals, the stems and the pollen that many perfumers and creative directors cannot?

The answer is simple – Serge Lutens sees the darker side of flowers and he’s not afraid to present the beautiful amongst the downright terrifying. Within his exclusive collection of fragrances housed inside his Palais Royal shop in Paris (a purple-tinted perfume Mecca), Lutens has three of the most deadly, carnivorous and fatal florals ever to have graced the noses of the human species, they are; the maniacal tuberose – Tubéreuse Criminelle, the viper jasmine – Sarrasins and the ghostly iris – Iris Silver Mist.

Wardrobe

Last weekend, after much nagging from my long-suffering partner, I decided to have a tidy of my perfume collection and samples box. Now, anyone who knows me well will be fully aware that tidying is not really something I do very often, in fact, it is something that I avoid at all costs.

Anyway, during my tidy up, I totalled up the number of perfume bottles in my collection and I was genuinely shocked when I came to the nice round number of 120. “How can I have so much perfume, I never feel like I have enough choice” I thought, “Do I really need so much?” and “Do I feel like I don’t know what to wear because I have too much choice?”

This led me to think in depth about my collection of fragrances, what would I choose if I were to reduce its size considerably?