Cast your mind back to 2012 when Italian fashion label Marni launched their first and eponymous fragrance, ‘Marni‘. Created by perfumer Daniela Andrier, the nose behind many of Prada’s most recent offerings, this debut fragrance opted to be a little bit subversive and create something that was both playful and practical, capturing the spirit of the brand whilst remaining relatively commercial. The result is a vibrant, spicy rose scent that stands out amongst the many others of its kind, due to its quality and effervescence.
Now, bring yourself back to the present day and let’s discuss ‘Marni Spice‘ the latest addition to the Marni fragrance collection, which includes the original scent and one other flanker called ‘Marni Rose‘. Much like the Marni Rose that precedes it, this latest edition has been created as a “new interpretation of the original bouquet”, this time showcasing the spicier facets of the Marni signature. The brand describe the fragrance as a “lively and spontaneous dialogue between strength and delicacy”, and that seems fitting to me. Marni Spice displays a different kind of vibrancy to the original, hinting at an exciting kind of androgyny.
“Just like Consuelo Castiglioni, as a designer, plays with classical elements, producing unexpected results through an unprecedented balance of proportions, colours, prints and materials, perfumes play with classic elements in unexpected ways. The starting point is the ingredients: sophisticated and precious. Consuelo Castiglioni follows every aspect of the process, editing each fragrance as she would do with the collection for a fashion show”
This week over at Escentual I’m taking another look at the debut fragrance from spirited Italian fashion house Marni. This is not my first encounter with Marni Eau de Parfum (I reviewed it here a few weeks back) but seeing as it is one of this year’s more impressive designer launches I felt it was prudent to focus the spotlight on it once again for the Escentual audience.
So please head on over to Escentual to read this week’s article by clicking the image or link above. Don’t forget to leave a comment whilst you’re there, I want to hear your thoughts on Marni – have you tried it? Do you like it? Have you picked up any fabulous bargains in the 20% Fragrance Sale? – Let me know your thoughts!
Too often us perfume lovers (and bloggers) can don our snobby caps and declare that all designer fragrance output is trash. This is more than just simple misconception, it is in fact a big fat lie, after all most of the perfumes that one would laud as a ‘classic’ are from designer outfits such as Chanel, Yves Saint Laurent and Christian Dior – the most ‘designery’ of brands.
That said, there is still a lot of dreck out there and the general modus operandi appears to be to create inoffensive fragrances that cater to the tastes of the mass market. But it seems that there is a small revolution taking place, where some designer brands are changing the game by creating enjoyable and easy to wear creations with more than just a little hint of ingenuity. We’ve seen it from Bottega Veneta, we’ve seen it from Prada and we’ve seen it from Maison Martin Margiela. Now we’re seeing it from Italian fashion brand Marni.
Marni Eau de Parfum is the brand’s first fragrance outing and they are in safe hands, having picked esteemed perfumer Daniela Andrier (Prada Infusion d’Iris & Candy and Maison Martin Margiela Untitiled) to pen the project. The fragrance intends to capture the playful spirit of Marni’s fashion and is described as “the opposite of the standard concept of femininity”, a description that fills this fragrance gender-bending nerd’s heart with nothing but joy.