The Body Shop have launched ‘Fijian Water Lotus’, the latest fragrance in their bestselling Voyage Fragrance Collection. Inspired by a tropical paradise, the perfume is described as being “a fresh, vibrant fragrance”, Fijian Water Lotus is made with natural extract of hand-picked Fijian Water Lotus and 100% Fair Trade alcohol from Ecuador, and is created to be a “signature scent for summer.” They’ve certainly picked the right weather for such a sunny launch!
“Sun, sea, sand, palm trees… Sounds idyllic, right?Well, now you can escape to your own tropical paradise with the lush, exotic scent of the NEW Fijian Water Lotus range from The Body Shop. […] Revitalising, refreshing and calming – this is bliss in a bottle.”
When it comes to decent fragrance at an equally decent price, one really cannot go wrong with The Body Shop. Admittedly their perfume output isn’t anywhere near as artistic or exciting as that found within the stores of their rival Lush (Gorilla Perfume really is very good), but it cannot be denied that, for the most part, The Body Shop creates things that smell nice and won’t require anybody to sell any kidneys on eBay to fund – and in this world of hyper-luxe niche brands, that’s pretty refreshing.
Perhaps the most enjoyable and iconic perfume The Body Shop has to offer is White Musk. Originally launched in 1981, White Musk has been a cheap staple for those who want a good everyday scent without breaking the bank or demanding too much attention. I’m a big fan of the White Musk Oil, which is great for those days where one just wants something lovely and incognito, but the scent in all of its many incarnations is a worthy take on ephemeral musk.
In continuation of the White Musk narrative, The Body Shop has launched White Musk Smoky Rose – a perfume that is meant to be a more sultry and seductive take on the 1981 classic suitable for evening wear. The perfume was created by Sophie Labbé of IFF and is billed as “a darkly seductive, floriental evening scent”. So is this TBS’s ‘Noir Musk’ (a truly dark perfume) or is it just another White Musk flanker? The answer is neither.
Picture this: You’re tasked with buying a 30ml bottle of perfume. It has to be something that smells good, isn’t tacky or some horrible celebuscent, and could be classed as a classic due to its unfailing longevity and popularity. Oh and you cannot spend more than £11! That’s doable right?
You may be thinking that you have been set an impossible task, and you would not be blamed for thinking so, after all there are good cheapies on the market but £11 is VERY cheap. But I am very happy to say that you do not have to blow the big bucks to find a decent bottle of perfume, all you need to do is head down to The Body Shop and pick up a bottle of White Musk Perfume Oil.
White Musk is The Body Shop’s flagship fragrance and was released way back in 1981. The Body Shop describe White Musk as “iconic”  and I have to agree, it’s one of those fragrances that everybody knows. It is instantly recognisable and has stood the test of time where other, lesser scents have fallen by the wayside. White Musk may sing a simple little ditty but it is its pleasant simplicity that has secured its well-earned status as a perfume icon.
The purgatory drawer is a lonely place, it’s where my unloved and abandoned perfume bottles go to live out the rest of their days before they inevitably pass on to the other world (eBay) and leave me forever. Very occasionally I will delve into this land of limbo in a vain attempt to rekindle long lost love, and if a bottle is particularly lucky I will have a “what the heck is this doing in here” moment and it will be fully restored, in its former glory, on my perfume shelf.
One such moment occurred very recently, in which i re-stumbled upon my bottle of The Body Shop’s White Musk for Men, a scent that I haven’t worn, or even thought about for at least two years. It was with new found curiosity that I pulled out the neglected purple bottle, spritzed cautiously and inhaled with unexpected joy – “oooh this stuff is good”! It wasn’t long before apologies had been made (mine), forgiveness offered (his) and a place on the prized perfume shelf was offered.
It’s only fair that I was forgiven, I’ve always been a big fan of The Body Shop after all. Their bath, body and fragrance products are well made, well fragranced and generally well priced – what’s not to love? White Musk for Men is no exception, it’s a well constructed, nice smelling masculine that comes in at under £20, a rarity in today’s over-diluted and overpriced industry.