It’s Not That Easy Being Green, Or Is It?

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The New Green

Much like fashion, the trends of perfumery are cicular and what is in favour now, is likely to be garbage tomorrow. This is the nature of trends – we overdose on the good stuff for a period of time until we get sick of it and something else comes along, and perfume is no different. Just look at the 1980s, when syrupy atom bomb florals existed to; a) be so distinct that one knew what they were smelling a mile away; and b) to terrify the masses. Of course, those scents are as on trend today as leg warmers and zoot suits are, which is to say that they’re not. Heck, one can even look at the ’90s, with its sterile repentance of calone and white musk and see how those things too, are no longer ‘in’. It all comes in to fashion, goes out and then comes back in again in a never ending cycle.

Of course, some trends stick about and the lucky ones take their place in the hall of fame as an entirely brand new genre that constantly develops without falling out of favour. Oud is one such trend – a style that has stuck around for so long now, and in so many guises, that it’s arguably the newest olfactory family. A perfumery trend that has not stood the test of time however, is green. Green was massive in the ’70s and ’80s but fell quickly out of favour. Why? Well, these perfumes have a tendency to be harsh and bossy, rubbing people up the wrong way with sharp edges. Also, as lovely as plants and grasses are, who really wants to smell like them? Exactly. But, as we’ve established, all trends make a comeback and right now we’re seeing a verdant renaissance of green scents both in mainstream and niche perfumery: the new green.

Personally, green has always been the toughest of fragrance families to get on with. There’s just something so standoffish about green scents – something so impersonal and too redolent of nature that puts me off. I admire abstraction in my scents and too often, green fragrances are either too rooted in nature or are simply too harsh. But I’m an evolved perfume sniffer, I can appreciate beauty even in those places where I feel as if I’m likely not to find it. So I’ve put together a list of six green fragrances that actually tickle my fancy. These scents also represent the modern revival of green, which all kicked off with Maison Martin Margiela’s Untitled in 2010. So, Dear Reader, you won’t find your CHANEL Nº19 here nor your Vent Vert, but you will discover six modern green fragrances that will completely destroy that old idiom that says it’s not that easy being green. In fact, for these six scents, to be such a thing is really rather marvellous.

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‘Dear Blue’ – A Letter of Apology to Bleu de Chanel

Dear Bleu

Dear Bleu

Dear Bleu,

May I call you ‘Bleu’?

We don’t know each other that well, you and I, but I wish to make amends. Hopefully by the end of this letter we will become better acquainted.

I know this may come out of the blue to you, Bleu, but I am an insufferable snob. I guess I just don’t want to smell like all the other guys, because I’m not like all of the other guys, which has left you in a position of being overlooked, unfairly.

You tell men that they should ‘be extraordinary’, but on the surface I felt that there was nothing particularly out of the ordinary about you, in fact ‘ordinary’ would have summed up my feelings about you. I don’t mean to be harsh or cutting, you understand, but my apology would not be meaningful if I didn’t explain, in full, how we got here.

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The Candies 2016: The Best and Worst Perfumes of the Year

The Candies 2016 - The Very Best (and Very Worst) Perfumes of the Year

The Candies 2016 – The Very Best (and Very Worst) Perfumes of the Year

Here we are then, at the very end of 2016. It feels, especially after the losses of George Michael, Debbie Reynolds and Carrie Fisher, to name but a few, within the last week, a very bittersweet year. I say bittersweet because it’s not just the loss of the huge number of great talents this year, the likes of Bowie, Prince, Victoria Wood… (the list is endless), but also because the world seems to be a much harsher place than it did one year ago. Whatever your politics, I think we can all agree that 2017 is the year that we all need to work together to make our world a better place.

From a fragrant perspective, 2016 has actually been a pheomenal year. I’d be lying to you if I said that it was easy for me to pick out my very favourite scents of the year because I really did like a lot this year, and it feels like there certainly was a huge amount of good stuff, whether that be unique and interesting new things, or familiar styles that were executed very well. But you will be pleased to know that I was able to narrow down my choices and pick out the winners of The Candies 2016. I do need a stiff drink after all that work though…

If this is your first time attending The Candies, I shall explain how things work. Firstly, you may attend in your pyjamas and you do not need to worry about drinking too much and making a fool of yourself, in fact, such actions are encouraged. We have a number of awards to give out, each of which is split out by Mainstream and Niche, and then by gender. There are also awards for Best Top Down Design and even a Sour Candy Award, which names and shames the worst perfume of the year. This year we also have the addition of the Best Scented Product Award which celebrates the best smelly product for your body or home. It’s a full programme, so let’s get started!

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The Candy Perfume Boy’s Christmas Gift Guide of Fancy Fragrance Things

Fancy Fragrance Gifts for Christmas

Fancy Fragrance Gifts for Christmas

As of today, there are just under two calendar weeks until Christmas day! If, like me, you have neglected your Christmas shopping entirely up to this point, or if you simply have a few tricky gifts left to buy, you will more than likely be scouring the blogs for some gift inspiration in the form of fragrance gift guides. These pieces can be pretty helpful in guiding us to some special presents for those special people in our lives, so this year I’m bringing you two gift guides; a luxury fragrance guide in my Escentual column and today, this very guide that you’re reading right now!

This year I wanted to do a little something different with my Christmas Gift Guide. Instead of picking out scents for him and for her, or for mums and dads, or even personality types, I just wanted to gather together a selection of beautiful things that smell great. So that’s exactly what this gift guide is – a collection of fragrant things that are just gorgeous and will make wonderful gifts for those people in your life that like smelly things. They range from fragrances to shower gels, shimmering powders and candles, and whilst they may vary in their style, they all share one thing in common: they are drop dead gorgeous in every way!

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To The Power of Five

Nobody Can Deny, The Power of Nº5

Nobody Can Deny, The Power of Nº5

A bottle of CHANEL Nº5 is sold every thirty seconds – just digest that fact for a second –  that means by the end of this sentence, someone, somewhere around the world has bought themselves, or someone they love, a bottle of a fragrance that is as iconic as the Volkswagen Beetle, as timeless as Cartier diamonds and as beautiful as Paris at night. Nº5 has been a consistent bestseller since its launch in the 1920s putting it in the unique position of being the scent of many generations – it is our scent, the scent of our mothers and grandmothers – the smell of first dates, goodnight kisses and heart wrenching goodbyes. Nº5 is so much more than a perfume, it’s a friend that has accompanied us on life’s many journeys and it is someone we all know oh so very well.

Writing about CHANEL Nº5 is like photographing the Eiffel Tower – others have been there, done that and said all that can be said, snapped all that can be snapped, sniffed all that can be sniffed, even, but still there is a yearning to experience it for oneself and to speak of that experience. CHANEL Nº5 is a legend of the perfume world. Scrap that, Nº5 is the most famous perfume in the world and when most people think of perfume they think of Nº5. So it’s a daunting fragrance to approach as a writer because how could one ever do it justice? For me, Nº5 is the elephant in the room – it simply has to be written about. In this piece I’ll be celebrating CHANEL’s flagship fragrance by taking a look back at its history as well as sniffing its five incarnations, guiding you, Dear Reader, through the fabric of a perfume that can only be called a legend, and even then the description doesn’t quite do it justice. This is Nº5 to the power of five.

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Pop-Up Ephemera – CHANEL x i-D: The Fifth Sense Presents ‘Mirror Maze’ by Es Devlin

Endless Reflections

Endless Reflections

The district of Peckham in south-east London isn’t the first place that springs to mind when one thinks of the house CHANEL, but that’s exactly where the world’s most famous couturier decided to host a five-day pop-up scent installation inspired by their fragrances. The location was chosen because it is home to the studio of Es Devlin, the Stage Designer picked by CHANEL for their first collaboration with i-D under their ‘The Fifth Sense’ partnership.

Es Devlin creates “kinetic sculptures meshed with light” and is famous for piecing together elements of the London 2012 Olympic Closing Ceremony, Béyonce’s Formation World Tour (having created a gigantic “monolith” of a video screen for the tour), Adele’s BRIT Awards performance of “When We Were Young”and pretty much all of Kanye West’s performances in recent years. With such an illustrious and frankly fascinating body of work, it’s no surprise that Es was the perfect artist to work with for CHANEL’s very first pop-up scent installation.

Entitled ‘Mirror Maze’ this installation takes themes of navigation, gravity and memory, and links them to fragrance. The physical aspect sees a mirrored maze reminiscent of Coco Chanel’s famous mirrored staircase intertwined with video installations and soundscapes. Fragrance comes into play in the form of a specially-created scent crafted by CHANEL in-house Perfumer, Olivier Polge – a fragrance that scents a special space within the installation. The fragrance and installation (which closed yesterday) will last for five days, after which they will only exist as memory.

“I began to think about scent as a means of finding my way and measuring myself – not in space but through time. I thought about the smells that take me back – burning street tar, Vicks inhaler, Christmas tree resin, freshly cleaned school corridors, printer ink, chlorine, sunscreen, baby milk, mosquito coils, Indian jasmine mixed with street cooking, diesel – and I began to see them as landmarks for who I was when I first and last smelled it.”

– Es Devlin

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Structural Integrity – CHANEL Nº5 L’EAU Perfume Review

Structural Integrity - Nº5 L'Eau by CHANEL

Structural Integrity – Nº5 L’Eau by CHANEL

There’s always a sense of unease amongst the perfume-appreciating public when a brand announces that they are tinkering with a classic and presenting it in a new guise. Teeth are clenched, short breaths are inhaled and noses are on guard, all held in hope that whatever this new fragrance child turns out to be, it lives up to the high standards set by its forbearer. Personally, I’m not so precious about the classics and I view these remixes as being similar to the remake of an iconic film. Just because something is being remade, doesn’t mean that every single copy of the original will be deleted. The classic will still be there so if the new version doesn’t resonate, that’s fine, one still has their classic to enjoy. So yes, brands can remix and remake as much as they like because you know what? The results can often be quite interesting indeed (case in point: Shalimar Parfum Initial).

I say all of this because CHANEL are just about to launch Nº5 L’EAU, an entirely new interpretation of none other than Nº5, arguably the most famous perfume in the world. L’EAU comes as the first rehash of Nº5 under the penmanship of Olivier Polge, CHANEL’s latest in-house perfumer, who took the reigns in 2015. This however, is not the first rebirth of Nº5, which has seen a number of incarnations in its time, starting as an Extrait composed in 1921 by Ernest Beaux before the perfumer revisited the composition to create an Eau de Toilette just two years late in 1924. Under perfumer Jacques Polge’s tenure, we saw an Eau de Parfum concentration composed in 1986 in addition to an ‘Eau Première’ version which followed in 2007 as an introductory scent for a younger audience. Now we have L’EAU, a fragrance that is being billed by CHANEL as the Nº5 of today.

“A fragrance for here, now and always” – that’s how CHANEL describe Nº5 L’EAU. The fragrance is a “complete reinvention” of the original but at the same time, the brand is quick to point out that Olivier Polge has been respectful of Nº5’s history whilst he has dissected the formula to see just how it ticks, and rightly so. Nº5 L’EAU looks to the future to create a new Nº5 – a Nº5 for the modern generation. The trick here is to create something new from something so instantly recognisable, to make the known surprising and to not lose the spirit of the composition along the way. So how successful has the exercise in modernising and lightening an olfactory icon been? Well, you’ll just have to read on to find out!

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