
Comme des Garçons is a brand that gets a pretty regular rotation in my wardrobe. In fact, I’d go as far saying that it would would quite be odd for a week to go by without me picking out one of their scents to wear. For me, they strike that perfect balance between novel and innovative, and pleasant and wearable, which means that I reach for them quite a lot, mostly for those in the regular lineup such as the original Parfum, 2, 2 Man (I just topped up on my bottles of both the 2s, in fact), Amazingreen and Blackpepper. Long story short, I enjoy the brand and the scents are staples for me.
With that in mind, a new Comme des Garçons fragrance is somewhat of an event for me – I’m always intrigued to see what they do and whilst not all are ones I adore (see Floriental, Copper and Concrete), I do always enjoy how they subvert expectations. A Comme des Garçons fragrance always has something to say and their latest launch, Rouge (currently exclusive to Dover Street Market and launching nationwide next year), is no exception. Described, in typical CdG style as an “encounter between religious fervour and earthen reality” Rouge attacks the the colour red from surprising angles, using a central note of beetroot to present something so familiar in an entirely unfamiliar way. To say it’s interesting and unique is somewhat of an understatement…
Through deliberate overdose and rapturous expression, Rouge presents an unexpected unison. an olfactive congregation of desire archetypal associations of the colour Rouge seen and subverted through the distinctly disruptive gaze of Comme des Garçons.
Comme des Garçons