With the pandemic, testing fragrances has become much harder. Many of us cannot go to shops to test perfumes (or understandably, we do not want to) and even if we do go into a shop, getting hold of a perfume tester isn’t easy. There are a lot of barriers in the way and at Escentual, we want to make it so much easier for people to explore our range of fragrances. So, enter #EscentualScents – a monthly discovery box (curated by yours truly) that you can purchase to explore the world of fragrance. We are so excited!

August’s box – Aquatic – is now on sale.

Live @ Five is my instagram live series where I interview interesting people in or around the perfume industry. My aim is to showcase all the different roles in the industry, not just perfumers and brand owners/creative directors, but all of the other cogs in the wheel, so to speak.

PR professionals have played a massive role in my blogging career so as one of the events to celebrate 10 years of The Candy Perfume Boy it made perfect sense that my guest should be Nicola de Burlet, owner of The PR Studio. Nicola has over 20 years PR experience, having worked with big luxury brands such as CHANEL, Givenchy, Cartier, Hermès and more. She founded The PR Studio in 2016. We will be talking about Nicola’s career and the role of PR in the perfume industry!

Join us: Monday 19 July @ 17:00 BST

Out of the many things perfumer Christine Nagel has created for Hermés since joining the brand as in-house Perfumer, I think the Twilly franchise is my favourite. Created as an accessible entry point for younger consumers and inspired by the Hermès scarves of the same name, Twilly is a subversive tuberose zhuzzed up by a zing of ginger. Twilly has obviously been a popular addition for Hermès, because it was quickly followed by the sequel Twilly Eau Poivrée, a red rose electrified by the most photorealistic pink pepper accord known to man, which brought a sense of vibrancy and energy to the franchise. And now we have the third TwillyTwilly d’Hermès Eau Ginger, which plays on the unusual ginger note of the original and is described by Hermès as “joyful, bright and sparkling”. Are you ready for Twilly 3: The Gingering? OK, fine, that was a bad pun. Moving on…

Let’s sniff!

I’ve started a new series of Reels over on instagram, in which I intend to take you around some of my favourite places to shop for perfume in London. My first destination is Perfumer H. Located on Crawford Street in the heart of Marylebone, Perfume H is a wonderful, hidden-gem of a boutique created by perfumer Lyn Harris (formerly of Miller Harris) with an intriguing concept. Head to my instagram to watch the Reel and join me on my tour of Perfumer H, or watch it below the jump. I smell ya later at the next destination!

I was invited to check out the CHANEL FACTORY 5 Pop-Up @ The Corner Shop, Selfridges so I made a quick instagram reel showing you what it’s all about. The pop-up is open until 31 July and features 17 limited edition products, each showcasing Nº5 and inspired by everyday objects. You can check out the reel by clicking here and heading over to my instagram OR you can view below the jump!


Wow! Well, I never thought I’d be writing this post when I started The Candy Perfume Boy way back in July 2011, but here we are, 10 years on! Boy have things changed. I’m a lot older (and thicker around the waist) than I was back then and whilst I was somewhat of a timid writer back then, I feel like I’m much more confident now. The Candy Perfume Boy and I have been on quite a journey over the last 10 years – a voyage of over 1,000 blog posts, many perfumes, and five Jasmine Awards. But today we do not dwell on such things!

With the pandemic, testing fragrances has become much harder. Many of us cannot go to shops to test perfumes (or understandably, we do not want to) and even if we do go into a shop, getting hold of a perfume tester isn’t easy. There are a lot of barriers in the way and at Escentual, we want to make it so much easier for people to explore our range of fragrances. So, enter #EscentualScents – a monthly discovery box (curated by yours truly) that you can purchase to explore the world of fragrance. We are so excited!

July’s box – Solar – is now on sale (until 05 July 2021).

Candy Crush is where I write about scent-related things that I’m currently obsessed with

You may have heard that Nº5 turns 100 this year and as expected, CHANEL has quite the celebration planned. But how do you honour the most famous perfume in the world hitting such a milestone? Let’s not forget that Nº5 is so famous that when people think ‘perfume’, they think Nº5. It’s a perfume that has graced the skin of our mothers, sisters, wives, grandmothers, friends and more, and for the last 100 years, Nº5 has been there, scenting some of our most important moments. So how the heck do you celebrate such a big birthday? Well, that is a very good question and one that I’m sure has been keeping a few people over at CHANEL awake over the last few years, but finally, we are starting to have an answer, and that answer is the CHANEL FACTORY 5 COLLECTION.


Maison Crivelli is fast becoming one of the most intriguing niche perfume houses out there. I’ve said before in reviews that they seem to have the visual aesthetic down, with a simple, luxuriously-executed presentation that is rich in texture and elegant design, but most importantly, they also have novel, high-quality perfumes to match. So I guess I don’t need to say that again but I’ve already typed the words out so….. Anyway, in summary, Maison Crivelli make beautiful smelling things that look equally as gorgeous, and I am always curious to see what they are up to. So yes, big fan.

Lys Solaberg is Maison Crivelli’s tenth addition to their (rapidly expanding) collection. As with all of their perfumes, its inspired by an encounter with materials, specifically a hidden field of lilies during a night hike through a Norwegian fjord. Maison Crivelli collaborated with independent perfumer Nathalie Feisthauer (who also created Absinthe Boreale for the brand) to create Lys Solaberg, and the result is an intriguing, yet understated fragrance that brings an unexpected, woody touch (and dare I say a little bit of gourmand) to a fjord of fresh, blooming lilies.

Let’s Sniff!

You may have heard/seen me talking about something called #EscentualScents a lot recently and you may have wondered ‘what the heck is that all about?’ Well, to answer that very question I have created a Reel over on instagram that explains the concept in full. You can check it out on my instagram profile here, or embedded below the jump! For more details on #EscentualScents click here.